Industry Updates

In a bid to expand its content capabilities, daily fantasy and sportsbook icon DraftKings has acquired Vegas Sports Information Network (VSiN). The deal is said to be worth as much as $100 million.

The US sports betting industry has created many rising stars, but few companies have grabbed hold of the US opportunity quite like Kambi. The Sweden-based company is the sports betting supplier to the stars, with a Kambi sportsbook client list that includes DraftKings, BetRivers, and Penn Entertainment.

The rolling effort on the part of the US sports betting and online gambling sector to subsume the UK-listed gambling sector continues after the news that Bally’s Corporation is in the process of acquiring Gamesys in a deal that values the latter at $2.7bn.

This week, Conscious Gaming announced that Golden Nugget Online Gaming (GNOG) is now an official supporter of its innovative PlayPause responsible gambling tool. This multi-state product allows players to self-exclude from online gambling activities across the United States.

The legalization of NCAA sports betting has created some strange bedfellows as anyone or thing with the thinnest tendril connected to sports wants a piece of the pie.  One of the more concerning developments on this front is the increasingly common partnerships between sports betting operators and colleges and universities.

Sportradar has announced another acquisition in the United States, further strengthening its sports betting offerings in the US and strengthening the company as it speeds towards an IPO offering. This week, sports data and video analytics company Synergy Sports was acquired by SportRadar, extending the company’s ability to provide betting services to customers in America.

Responding to reports in various media outlets, Flutter Entertainment told investors it is weighing the option of listing part of its online betting company, FanDuel, on a US stock exchange.

The biggest sports bar chain in the USA has added sports betting to the menu. Buffalo Wild Wings announced it has partnered with BetMGM Sportsbook on a free-to-play product dubbed “Picks and Props”. The new Buffalo Wild Wings sports betting venture has both near-term and long-term implications involving free-to-play sports games and actual sports betting….

After being the subject of numerous lawsuits that date back more than five years, DraftKings is putting some longstanding legal issues behind it.  

In this column, Betting USA will explore a trio of recent partnerships and marketing agreements that point to mainstream brands’ growing comfort with sports betting.